Trends

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Ride the tailwind of the industry.

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#AI search optimization#Press release#AEO

How to Write Press Releases That Get Cited by AI | 3 Formats Selected by ChatGPT Search

How to Write Press Releases That Get Cited by AI | 3 Formats Selected by ChatGPT Search

How to Write Press Releases That Get Cited by AI | 3 Formats Selected by ChatGPT Search

AIに引用されるプレスリリースの書き方|ChatGPT検索で選ばれる3つの型

Whether a PR TIMES press release is cited by AI search is determined by whether it follows the "information format" specific to each article type, as revealed by 1,056 AI search tests and analysis of 526 citations. It is crucial to clearly state the required elements in the body text for survey reports, product/event announcements, and ranking formats.

Whether a PR TIMES press release is cited by AI search is determined by whether it follows the "information format" specific to each article type, as revealed by 1,056 AI search tests and analysis of 526 citations. It is crucial to clearly state the required elements in the body text for survey reports, product/event announcements, and ranking formats.

With the widespread adoption of AI search, it is becoming increasingly important for companies to not only have their press releases appear in search results but also be cited by AI. This article explains, based on empirical data, what "formats" AI uses to extract information.

With the widespread adoption of AI search, it is becoming increasingly important for companies to not only have their press releases appear in search results but also be cited by AI. This article explains, based on empirical data, what "formats" AI uses to extract information.

Due to the rapid evolution of technology, it is highly recommended to check your company's security policies and the latest primary sources before implementing this in actual business operations or handling confidential data. Additionally, please note that AI search algorithms are updated daily, and the content of this article is based on survey results as of July 2026.

Due to the rapid evolution of technology, it is highly recommended to check your company's security policies and the latest primary sources before implementing this in actual business operations or handling confidential data. Additionally, please note that AI search algorithms are updated daily, and the content of this article is based on survey results as of July 2026.

【Benefits of Reading This Article】

【Benefits of Reading This Article】

By reading this article, you will understand the structure and specific writing methods of press releases that are likely to be cited by AI, which will help with your company's AI search optimization (AEO). You can immediately apply the type-specific checklists to your actual work.

By reading this article, you will understand the structure and specific writing methods of press releases that are likely to be cited by AI, which will help with your company's AI search optimization (AEO). You can immediately apply the type-specific checklists to your actual work.

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Reviewed by

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NeoLeverage Editorial Team
We share highlights from our ongoing research and the latest topics shaping the industry.

NeoLeverage Editorial Team
We share highlights from our ongoing research and the latest topics shaping the industry.

Summary

Summary

Personally, I find these survey results signal the beginning of an era where a new skill—"designing text for AI readability"—is becoming essential. If the way a press release is written can significantly change its reach, this is immediately actionable knowledge for PR professionals: mastering the "format" alone can deliver results. The fact that ranking-type articles achieved a 100% citation rate is particularly telling—it shows AI is constantly searching for material to answer "What do you recommend?" questions, which could fundamentally shift how we approach content design.

Personally, I find these survey results signal the beginning of an era where a new skill—"designing text for AI readability"—is becoming essential. If the way a press release is written can significantly change its reach, this is immediately actionable knowledge for PR professionals: mastering the "format" alone can deliver results. The fact that ranking-type articles achieved a 100% citation rate is particularly telling—it shows AI is constantly searching for material to answer "What do you recommend?" questions, which could fundamentally shift how we approach content design.

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順風満帆。帆を張れ、追い風だ。

© 2025 NeoLeverage Inc. 

順風満帆。帆を張れ、追い風だ。

© 2025 NeoLeverage Inc.